Oct. 21, 2024
According to research data from Beijieshi Consulting, the global electric tailgate market is expected to reach $2.75 billion in 2024, with a projected compound annual growth rate (CAGR) of 8% from 2024 to 2029.
North American Market
North America is a key development region, with the presence of major automotive original equipment manufacturers (OEMs) and automation technology providers—especially in the United States—expected to significantly impact the electric tailgate industry. The North American Smart Power Tailgate market is projected to become the leading market, with an annual CAGR of 8% during the forecast period.
European Market
The European electric tailgate market ranks as the second largest, with a projected CAGR exceeding 8% during the forecast period. The significant presence of major automotive manufacturers in Germany is driving market growth, and increased investments by key German companies in automation and machine learning are expected to further boost demand for power tailgate electric.
Sales Channel Segmentation
The electric tailgate market can be divided into two segments based on sales channels: original equipment manufacturers (OEMs) and the aftermarket.
In 2024, OEMs are expected to account for over 90% of the global market share. Key drivers for this demand growth include a heightened emphasis on research and development investment in unique designs and technological breakthroughs for automotive products. Additionally, growing interest in modification activities is expected to stimulate demand for aftermarket components.
Vehicle Type
The electric tailgate market is categorized into two types: passenger vehicles and commercial vehicles.
The passenger vehicle segment is projected to reach $2 billion in market size by 2024.
Product Type Segmentation
Smart Power Tailgates can be classified into two categories based on product type: automatic and semi-automatic.
Semi-automatic electric tailgates hold the majority market share, with a projected market size of $1.8 billion in 2024. However, as automation technology advances and the use of fully automatic products increases, the demand for semi-automatic electric tailgates is expected to decline gradually throughout the forecast period.
Market Development Trends
Manufacturers typically pre-install electric tailgates on most high-end and SUV vehicles. In recent years, there has been a steady increase in sales of luxury cars and SUVs, where electric tailgates are widely used.
For instance, models such as the Honda CR-V, Kia Sorento, Land Rover Discovery Sport, and Tesla Model X, as well as luxury sedans like the BMW X5, Audi S5 Sportback, Jaguar XF, and Audi Q7, feature electric tailgates as standard equipment.
This growth is largely attributed to automotive users’ demand for automated features. Furthermore, as the benefits of electric tailgates become more widely recognized, it is anticipated that the installation of these features in lower-end vehicles will also increase.
